When one approached the Domatcha booth at the 2010 Tea Festival, modesty and kindness prevailed from the calm minded exhibitor. She whisked up some of the Ceremonial Matcha and Master's Choice Matcha (these cheesy matcha names added to the feeling of 'gimmicy tea'). Quite surprisingly, both teas were quite respectable.
It turns out that the famous matcha companies Shohokuen and Marukyu-Koyamaen are responsible for their matcha. DoMatcha even has a rich tea history that included the support of teamaster Kinroku Handa.
Not bad tea at all.